distrorig makes launch videos, demos and short clips for developer tools that have a web dashboard or console. The AI agent signs in, does the steps and records them, and an AI voice narrates. It does not operate a terminal or an editor, so for those parts you upload your own recording.
Why video is hard for developer tools
Developers want to see the tool work, not hear claims about it. A good video shows the real screen, the real output and how long it takes. Polished ads with actors often lose this audience.
Recording that by hand is slow. You prepare an account with realistic data, record the flow, cut the waiting, zoom on the details and add a voice. Then the dashboard changes and the video is wrong.
Which formats suit a developer tool
| Format | Where it runs | Format and length | Page |
|---|---|---|---|
| Launch video | Launch posts, your homepage, Product Hunt | 16:9, 30 to 60 seconds | Product launch video |
| Product demo | Docs, README links, YouTube | 16:9, 60 to 90 seconds | Product demo video |
| Short clip | YouTube Shorts, TikTok | 9:16, 15 to 30 seconds | YouTube Shorts ads |
Most developer tool videos need no creator. A product recording, a voiceover and captions are enough.
An example: a 30 second launch video for an error tracker
This is the kind of plan the distrorig assistant writes with you. The product groups errors from an app and shows where they come from. The video is 16:9 with no creator.
| Time | On screen | Said |
|---|---|---|
| 0 to 4 s | Recording: the errors page, 1,200 events in the last hour | "Your app threw 1,200 errors this hour. Most of them are the same bug." |
| 4 to 11 s | Recording: the agent clicks Group by cause; the list becomes 3 rows | "We group them by cause, so 1,200 errors become 3 issues." |
| 11 to 20 s | Recording: the agent opens the top issue; the camera zooms on the stack trace and the file name | "Open one and you see the line that failed and the release that shipped it." |
| 20 to 26 s | Recording: the agent assigns the issue and links a pull request | "Assign it, link the fix, and it closes when the fix ships." |
| 26 to 30 s | The docs page with the install command | "Two lines to install. Free for small projects." |
The camera zooms on the stack trace by its element name, so the code fills the frame. Slow page loads are sped up.
What the AI agent can and cannot record
| Part of your tool | Can the agent record it? |
|---|---|
| Web dashboard or console | Yes |
| Browser playground or web editor | Yes |
| Docs site | Yes |
| Terminal or command line | No. Upload your own recording |
| Desktop IDE or editor plugin | No. Upload your own recording |
| Native desktop app | No. Upload your own recording |
A video can mix both. Upload a terminal recording for the install shot, and let the agent record the dashboard for the rest.
When it is not the right tool
- If your tool has no web interface at all, a screen recorder fits better. distrorig would only add the voice, captions and editing.
- If you need a long tutorial or a conference talk, record it yourself. distrorig makes marketing videos of 15 to 90 seconds.
- If you want an interactive demo that people click through, use a tool such as Supademo or Arcade.
What it costs
Making videos needs a Pro plan: $49.99 a month, or $479.88 a year. See pricing.